Who we are
Updated: Apr. 1, 2026
Trifecta Health (“we,” “our,” or “us”) is committed to protecting your privacy and maintaining the confidentiality of information you share with us. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website.
This policy applies only to information collected through our website and does not apply to information collected through clinical services, which are governed by separate confidentiality and HIPAA-related policies.
Information We Collect
a. Information You Voluntarily Provide
We may collect personal information you provide when you:
- Submit a contact or inquiry form
- Request to be matched with a provider
- Communicate with us via email or website forms
This information may include:
- Name
- Email address
- Phone number
- General inquiry details
b. Non-Personal and Usage Data
We collect non-identifiable data about how users interact with our website, including:
- Pages visited
- Time spent on pages
- Navigation paths (including provider search behavior)
- Device type, browser, and general location (e.g., city/state level)
This data does not include personally identifiable information (PII) and is used to improve website performance and user experience.
An anonymized string generated from your email address (also called a hash) may be provided to the Gravatar service to determine whether you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After your comment is approved, your profile picture will be visible to the public in the context of your comment.
Provider Search and Interaction Data
When you use our provider search or matching tools, we may collect anonymized interaction data such as:
- Filters selected (e.g., specialty, availability)
- Pages or profiles viewed
- General engagement patterns
This data is aggregated and cannot be used to identify individual users. It is used solely to:
- Better understand service demand
- Improve search functionality
- Enhance user experience
Cookies & Tracking Technology
We use cookies and similar tracking technologies to enhance your experience and analyze site performance.
a. Analytics
We use tools such as Google Analytics to understand how visitors use our website. These tools collect anonymized data about:
- Website traffic
- User behavior
- Site performance
Google Analytics may use cookies and similar technologies to collect this information.
b. Advertising and Retargeting
We reserve the right to use advertising and remarketing pixels (such as those from Google, Meta, or other platforms) to:
- Measure the effectiveness of marketing campaigns
- Deliver relevant advertisements based on website interactions
These technologies may track general browsing behavior across websites but do not provide us with personally identifiable information.
c. Your Choices
You can control or disable cookies through your browser settings. You may also:
- Opt out of Google Analytics tracking via Google’s browser add-on
- Adjust ad preferences through platforms such as Google and Meta
How We Use Information
We use the collected information to:
- Respond to inquiries and service requests
- Improve website functionality and user experience
- Analyze trends and usage patterns
- Support marketing and outreach efforts
We do not sell personal information to third parties.
Data Sharing & Security
We may share limited information with trusted third-party service providers who help us operate our website, such as:
- Website hosting providers
- Analytics platforms (e.g., Google Analytics)
- Marketing and advertising platforms
These providers are only given access to the information necessary to perform their services and are expected to maintain appropriate safeguards.
We implement reasonable administrative and technical measures to protect your information. However, no method of transmission over the internet is completely secure.
Third-Party Links
Our website may contain links to external websites. We are not responsible for the privacy practices or content of those sites.
Children’s Privacy
Our website is not intended for children under the age of 18, and we do not knowingly collect personal information from children.
Updates to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.